Watsy
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Built on Meta's official WhatsApp Business Platform

Every message in one inbox — and not one slips through.

A shared inbox for your team, Meta-approved templates, and an AI assistant that answers from your own knowledge — on Meta's official API, with safeguards that protect your number from being blocked instead of letting you discover the mistake too late.

Start your free trialHow is this different from the WhatsApp app?
  • 14 days free
  • No credit card
  • Cancel anytime
Five channels flowing into one inbox, and out to your team, your dashboard, your courier and the AI agent — an illustration.

Meta's official API, exclusively

Cloud API — no modified build, no phone emulation

Access tokens encrypted

AES-256-GCM at rest — unreadable straight from the database

Webhook signatures verified

Every inbound message is proven to genuinely come from Meta

Row-level isolation

Each business's data is isolated within the same database (RLS)

The product itself

This is your team's day on a single screen

The conversation list, the conversation itself, and the customer card — with your three quota counters always in view.

Unified inbox — Watsy console

Service 62%Utility 34%Marketing 81%

Awaiting reply · 3 · across three channels

Noor Al-Hashimi2 minutes ago

WhatsApp · asking about availability

Karrar Abdullah9 minutes ago

Instagram · requested wholesale pricing

Zainab Kadhim40 minutes ago

TikTok · awaiting payment confirmation

Do you deliver to Baghdad? And how long does it take?

Yes — delivery to Baghdad is IQD 5,000 and arrives within 24 hours.

AI assistant · from: delivery_policy.txt
Internal note · Sara — repeat customer, prefers cash on delivery. (Not sent to the customer)

Customer card

Noor Al-Hashimi

Baghdad · Karrada

RepeatWholesaleCash on delivery
Stage
In follow-up
Agent
Sara J.
Marketing opt-in
Granted

A view of the Watsy console — the data shown is illustrative and written by us, not a real customer.

The official path

WhatsApp Business app, or WhatsApp Business API?

The free app is excellent when you are the one replying and the messages are few. But it stays tethered to a single phone, with no roles, no automation, no integration. The WhatsApp Business API, by contrast, is the official platform that unlocks teams, automation and measurement — and it is the only sanctioned way to run WhatsApp from an external system without putting your number at risk of being blocked.

Comparison between the WhatsApp Business app and the WhatsApp Business API via Watsy
DifferenceWhatsApp Business appWhatsApp Business API via WatsyMeta's official platform
Best suited forAn owner personally replying to a limited number of messagesA team handling high message volume that needs structure and automation
UsersOne account on one phone + linked devicesUp to 10 users with roles: owner · manager · agent
AccessTied to the phone — if it goes off, everything stopsFrom the browser on any device, with no dependence on a phone
Conversation routingManual — whoever opens it firstFair automatic routing to online agents only
AutomationA greeting message and an away messageQuick replies with variables · after-hours reply with schedule and time zone · scheduled messages
AI assistant on your own knowledgeNot availableAnswers from your own documents, and hands over to a human when it doesn't know
Approved templatesA limited set managed from the appCreate a template, submit it for Meta's approval, and sync its status and buttons from your console
Your number's readinessNo check, no indicatorA readiness check showing your business verification status and Meta's quality rating for your number
Compliance safeguardsEntirely your own responsibilityBlocks sending outside the 24-hour window, and blocks marketing without prior opt-in
MeasurementBasic countersFirst response time · peak hours · conversations unanswered for 30 minutes
Customer managementBasic labelsDrag-and-drop pipeline · colour-coded tags · internal notes · custom fields
Audit logNoneEvery decision to send or block is written to a reviewable log

Move when you're convinced — not before

Moving to the official platform is not a decision you can easily reverse. So we made it something you can try before you commit.

  • 14 days free

    The full trial, with no credit card and no renewal commitment — it simply expires.

  • Connect through Meta's official flow

    Setup happens inside your console step by step via Embedded Signup — no middlemen, no shared passwords.

  • Your data leaves with you

    If you decide to stop, your conversations stay readable and exportable. We hold nothing back.

Note: a number connected to the official platform cannot be used in the regular WhatsApp app at the same time — this is Meta's requirement, not Watsy's.

The cost

What does the WhatsApp Business API actually cost?

There are two entirely separate costs, and you deserve to know the difference before you subscribe: what you pay Meta for messages, and what you pay Watsy for the platform.

Layer one — paid to Meta

WhatsApp platform fees

  • Every message your customer sends you is free. You pay nothing to receive messages.
  • Pricing applies to outbound messages and varies by message category: service, utility, marketing, authentication.
  • The price also varies by your customer's country. Meta sets it alone and revises it periodically.
  • It is billed directly to your Meta account — it does not pass through Watsy, and we add no margin to it.

We deliberately publish no figures for Meta's fees here: they change by country and over time, and any number we write today could mislead you tomorrow. The accurate figure is always in Meta's official price list.

Meta's official price list

Layer two — paid to Watsy

Platform subscription

  • A fixed monthly amount, published in advance on the pricing page.
  • No additional Watsy fee per message. Your subscription includes a published quota for each category.
  • Three live counters in your console show exactly what you have used in each category, moment by moment.
  • When a quota is reached, sending in that category stops rather than surprising you with a bill — with alerts at 80% and at 100%.

Available payment methods: local bank transfer with receipt upload, and Qi Card, plus international gateways — the gateway available depends on your country.

Estimate your plan quickly

Move the sliders to your expected monthly volume. The result is the Watsy subscription only — Meta's fees sit on top and are paid directly to them.

1,800

Started by your customer messaging you

400

Order confirmation · appointment reminder · shipping update

60

Offers and alerts — require prior opt-in

The plan that fits this volume

Professional

119,000 IQD / month

Service conversations

1,800 of 80,000 — 2% of the quota

Utility messages

400 of 2,000 — 20% of the quota

Marketing messages

60 of 200 — 30% of the quota

What's included

WhatsApp · Messenger · Instagram — Advanced adds Telegram · TikTok

Start your free trial

This estimates the Watsy subscription only. Meta's message fees are separate and billed to your account with them.

What you get

Everything your team needs to reply fast and safely

Every feature below is built and working in the platform today. Anything not yet built appears in the “On the roadmap” section further down, clearly marked as such.

Compliance shield — stops the mistake before it happens

Most number restrictions come down to a single message sent at the wrong moment. Watsy checks every outbound message before it leaves and tells you why when it blocks one — rather than letting you find out from Meta.

Allowed

Reply within the 24-hour window — the customer messaged you two hours ago

Blocked

Marketing message to a customer who has not opted in

Blocked

Free-form message after the window closed — use an approved template

Warning

Your number's quality dropped to yellow — ease off marketing sends

And every one of these decisions is written to an audit log you can review later.

Live shared inbox

Messages land on your team's screen without a refresh. Assignment, internal notes, quote-and-forward, and saved drafts.

Meta template manager

Create the template, submit it for approval, and track its status — and if it's rejected we show you Meta's reason verbatim.

Quick replyURLCall

Buttons added inside the approved template

Business hours and fair routing

Reply in your own voice outside working hours, on a schedule and time zone you set yourself. When the team is back, the conversation is routed automatically to the least busy online agent — never to someone who isn't on the platform.

Quick replies and Excel import

Type / to pull up a saved reply with customer-name variables. And upload all your replies at once from an Excel or CSV file.

Scheduled messages

Set a time for a message inside a specific conversation — an appointment reminder or a follow-up — and cancel it whenever you like before it goes out.

Media on your own storage

Every image, voice note and document you receive is downloaded to our own storage and served through temporary links nobody else can open. Voice messages are converted automatically so they play in every browser, and files are deleted automatically when your plan's retention period ends.

The AI assistant

Answers from your own knowledge — and stays silent when it doesn't know

Paste in your price list, your returns policy and your FAQs, or upload them as text files. The assistant builds its understanding from them and replies in your own voice. And when what it has isn't enough, it doesn't invent an answer — it hands the conversation to a human with a summary.

  • Answers only from your sources — no guessing, no invented answers
  • Hands over to a human with a conversation summary when it falls short
  • Six tools you switch on or off: save customer details, change stage, order summary, hand over, close, put on hold
  • Automatic follow-up after a customer goes quiet — cancelled instantly if they reply
  • A monthly cost ceiling you set yourself, with usage shown in tokens and dollars
  • Anti-spam limits per customer, per minute and per hour

Paste your knowledge, or upload it as a file

TXT · MD · CSV · or text pasted directly

price_list.csvIndexed
returns_policy.txtIndexed

Do you offer six-month instalments?

I can't find a reliable answer about instalments in your sources. I've handed the conversation to the team with a summary.

Deliberate silence — no invented answer
Add-on service — managed setup

Don't configure the agent yourself. We configure it with you.

Even the strongest AI agent is worthless left with empty fields. So we sit with you for ten minutes and turn your knowledge and your way of selling into an agent that speaks in your own dialect, courteously and persuasively — then we stay with you until you're convinced it sells the way you do.

  1. We talk for ten minutes

    We ask about your business, your offers, your hours, and how you talk to customers. Ten fields, no more.

  2. We write your agent's persona

    We turn what you told us into a complete profile: the agent's name and personality, detailed instructions, a tone in your own dialect, and rules that stop it from overselling or inventing prices.

  3. We configure its six tools

    When to save customer details, when to move the conversation to another stage, when to write an order summary, and when to stop and hand over to a human.

  4. We apply it to your account

    The settings and the knowledge document are applied straight into your console and the content is indexed — after your approval, and without you writing a word.

  5. Try it right away and tell us

    Open the test chat on the AI agent page and talk to it as if you were a customer. We adjust it with you until you're satisfied — before a single customer sees a message from it.

Test chat

Inside the AI agent page — it never reaches your customers

Iraqi dialect

An illustrative conversation written by us. In your console you test your own agent — with chips showing you when it drew on your knowledge, when it called a tool, and when it decided to hand over to a person.

Ten fields we fill in for you

All we need from you is a short conversation. We translate it into precise settings inside your account.

Type of business Business name Address Location Website Social accounts Phone Business hours Offers and prices Special notes

Then we choose its dialect

IraqiEgyptianGulfLevantineModern Standard Arabic

And four rules that protect you

Professionalism isn't polished wording — it's clear boundaries we write into its instructions:

  • No overselling

    It won't sell with promises you can't keep

  • No invented facts

    It won't quote a price or a service that isn't in your information

  • No binding commitments

    It won't commit to a delivery date or a discount you haven't approved

  • Short replies

    It respects your customer's time — no long paragraphs on WhatsApp

We stay with you until you're convinced

We don't hand over a configuration and walk away. You try it, you tell us what you didn't like in its reply or its tone, and we tune it again — until you say yourself that it sounds like you. The service is available on paid plans, and it's re-tuned whenever your offers or prices change.

Request managed setup
From message to sale

Your conversations move in front of you until the deal closes

A pipeline board where you drag a conversation from one stage to the next, and a customer card carrying the tags, notes and fields that matter to you.

New messages5
Noor Al-Hashimi

asking about availability

Karrar Abdullah

requested wholesale pricing

In follow-up3
Zainab Kadhim

awaiting payment confirmation

Appointment8
Mohammed Jassim

Tomorrow 6:15 PM

Completed42
Celine Darwish

Deal closed

First response time

Today's average against yesterday's, with a trend arrow that updates live

Peak hours

A 24-hour map in your business time zone showing when your customers actually message you

Unanswered for 30 minutes

A red counter that surfaces forgotten conversations before the customer walks away

Channels

One inbox, and channels that keep growing

We tell you exactly what works today, what is awaiting approval, and what hasn't been built yet. Non-WhatsApp channels do not consume your WhatsApp quotas.

WhatsApp

Live now

The official Cloud API — the primary channel, with every safeguard

Telegram

Live now

Connect your bot with a token and start — no limited reply window

Messenger

Under Meta review

Integration complete, awaiting Meta's approval of the permission

Instagram

Under Meta review

Integration complete, awaiting Meta's approval of the permission

TikTok

Coming soon

Not built yet — listed on the roadmap

Security and compliance

Your data stays yours

We are a processor of your customers' data, not its owner. These are the controls actually enforced in the platform today.

Access tokens encrypted

Every Meta token is stored encrypted with AES-256-GCM, and never appears in plain text in the database or in the logs.

Every webhook verified

We verify the X-Hub-Signature-256 signature against the raw body before accepting any inbound message.

Strict data isolation

Row-level security policies stop any business from seeing another's data — enforced in the database itself.

Audit log

Every send, every block and every subscription change is written to a log carrying the reason, the time and the actor.

Limited media retention

Your files are deleted automatically when your plan's retention period ends — 3, 6 or 12 months — by a daily job.

No advertising trackers

This site loads no advertising pixel and no third-party analytics tool. We don't sell your data and we don't use it to train models.

Privacy policyTerms of serviceDelete your data
Pricing

Published quotas, and a price that doesn't move at month's end

Start free with no card. Every plan shows its three quotas up front; when a quota is reached, sending in that category stops rather than surprising you.

Trial

Free14 days

Try the full platform for 14 days, no card

  • 2,000 service replies per month
  • 50 utility messages
  • 10 marketing messages
  • 50 active customers per month
  • Up to 3 users
  • AI assistant — 300,000 tokens per month
  • No long-term media retention

What's included

Start the trial

Basic

79,000IQD / month

A practical start for a small team

  • 20,000 service replies per month
  • 500 utility messages
  • 50 marketing messages
  • 500 active customers per month
  • Up to 3 users
  • AI assistant — 2,000,000 tokens per month1×
  • 3 months of media retention
  • الدعم السريع عبر واتساب

What's included

Choose Basic
Most chosen

Professional

119,000IQD / month

Best for a busy store that's growing

  • 80,000 service replies per month
  • 2,000 utility messages
  • 200 marketing messages
  • 2,000 active customers per month
  • Up to 5 users
  • AI assistant — 6,000,000 tokens per month3×
  • 6 months of media retention

What's included

Choose Professional

Advanced

169,000IQD / month

Every channel and wider quotas

  • 200,000 service replies per month
  • 5,000 utility messages
  • 500 marketing messages
  • 5,000 active customers per month
  • Up to 10 users
  • AI assistant — 15,000,000 tokens per month7.5×
  • 12 months of media retention

What's included

Choose Advanced

Bigger needs? — Enterprise plan

Quotas, users and channels tailored to you, configured directly on your account. We agree the price together.

Contact us

The prices above are for the Watsy subscription only. Meta's message fees are separate and billed to your account with them — see the cost breakdown.

Frequently asked

Questions before you start

Is my number safe from being blocked?

Watsy runs exclusively on Meta's official WhatsApp Business Platform — no modified build, no phone emulation. On top of that, it checks every outbound message before sending and blocks anything that breaks Meta's rules. Nobody can guarantee you'll never be restricted, but this is the sanctioned path with the strongest safeguards that can be applied.

How do I connect a WhatsApp number?

Through Meta's official flow inside your console, step by step. You need a number not currently used in a personal WhatsApp account or in the WhatsApp Business app, and a Meta Business account.

What's the difference between Meta's fees and the Watsy subscription?

Meta's fees are charged on outbound messages according to their category and your customer's country, and are paid to Meta directly. The Watsy subscription is a fixed monthly amount for the platform, with no additional fee per message. See the cost section above.

Who owns my conversation data?

You do. Your data is yours and we are a processor acting on your behalf. We don't sell it, don't use it for advertising, don't use it to train AI models, and we delete it when you ask.

Is Watsy part of Meta?

No. Watsy is an independent product from ربوع قرطاج للتجارة العامة محدودة المسؤولية شركة خاصة, operating on top of the official WhatsApp Business Platform. WhatsApp and Meta are trademarks of Meta Platforms, Inc.

What happens when my subscription ends?

Only sending stops. Your conversations and data stay exactly as they are and remain readable, and nothing is deleted because a subscription lapsed. Sending resumes immediately on renewal.

What does the AI assistant do if it doesn't know the answer?

It stops rather than inventing one, and hands the conversation to a human with a summary of what was said. It answers only from the knowledge you uploaded.

How do I delete my data permanently?

See the data deletion page — it covers what is deleted, how to request it, and how long it takes.

Turn WhatsApp from a box of chaos into a disciplined sales channel

All your channels and conversations flow into one Watsy brain — linking the message to the reply to the appointment to the sale.

Start your free trial Talk to our team

On the roadmap — not built yet

In development

We separate these from the features above deliberately. As long as something isn't built, we won't sell it to you as if it were ready.

Targeted bulk campaigns

Send an approved template to a segment of your customers in one go, respecting prior opt-in and marketing quotas.

Visual flow builder

Build automation paths by drag and drop, rather than settling for quick replies and after-hours responses.

PDF and Word upload for knowledge

Automatically extract text from office documents to feed the AI assistant — today we support pasted text, TXT, MD and CSV.